106.7 The River invites you to join us for a free digital education series that will take place May 28th and June 4th.

We invite our clients, and businesses right here in the Ozarks, to join us for this totally FREE series of digital webinar courses!

There are many questions on how to best use digital advertising to increase profitability and these seven separate webinars will answer those questions AND help the community determine which digital strategies make the most sense for their businesses.

Sessions Include:

May 28th Courses

Digital Advertising For Local Businesses

Course Description: This course is designed for small businesses that want to learn about digital advertising options beyond “Pay-Per-Click”. We’ll give you an overview on a variety of products. You’ll learn about targeting strategies such as Re-targeting, Behavioral Targeting, Keyword Targeting, and Artificial Intelligence. You’ll also learn how these strategies can be used to show your advertising to the right audience.

  • Date: Thursday May 28th
  • Time: 9 AM – 10 AM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

What Local Businesses Should Be Doing For SEO Ranking and Your Google My Business Listing

Course Description: What YOU can do and what WE can do to increase your “SEO” – Search Engine Optimization. There are things local businesses can do on their own to increase their Search Engine Optimization and get ranked higher on Google search pages for keywords related to their business. There are also things that we can help with, such as website coding, in-bound/ out-bound links, directory listings, and optimization for voice searches.

  • Date: Thursday May 28th
  • Time: 10:30 AM – 11:30 AM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

Google Analytics – 5 Reports That Will Transform Your Marketing Data

Course Description: Learn how you can use the data from your Google Analytics to market and find new customers. We’ll review how to pull an audience overview report, a benchmark report (to see how you stack up against competitors), a page’s report, and a demographics & interest report.

  • Date: Thursday May 28th
  • Time: 1 PM – 2 PM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

Understanding Facebook & Instagram Posts, Ads, and Analytics For Your Business

Course Description: Learn the tips and tricks for maximizing your business page. When is the best time to post? How often? How to interpret your analytics and all the Facebook & Instagram ad types. You’ll learn how to navigate the entire suite of Facebook advertising platforms including Messenger, Facebook Audience Network, and Facebook Marketplace. Learn it all here!

  • Date: Thursday May 28th
  • Time: 2:30 PM – 3:30 PM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

 

June 4th Courses

Advanced Digital Marketing Techniques and How to Learn About Your Competitors

Course Description: Ever wonder what your competitors are doing with digital advertising? We’ll show you some ways to find out what your competitors are doing online. We will also take an in-depth look into how to use some of the more advanced digital advertising products like Native Ads, Online Audio, OTT Video, Geo-Framing, and Live Chat.

  • Date: Thursday June 4th
  • Time: 9 AM – 10 AM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

Amazon Ad Targeting For Businesses Not Selling On Amazon

Course Description: What? Is that possible? Is it economical? Yes, even if you don’t sell your products or services on Amazon you are able to place your display or video ads on Amazon.com. Thousands of apps and websites that Amazon has partnered with are using Amazon targeting data. Learn how to reach your prospective customers by targeting ads to what people search, view, or purchase on Amazon.com.

  • Date: Thursday June 4th
  • Time: 11 AM – 12 PM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

Smart Phones, Smart Speakers, Smart TVs and Other Smart Advertising

Course Description: Learn about reaching people when they are streaming audio content (Such as music, podcasts,etc…), “Over-The-Top” video streaming on their Smart TVs, as well as all the ways to target people on their mobile devices. To compete in today’s world you’ve got to be SMART!

  • Date: Thursday June 4th
  • Time: 1 PM – 2 PM (1 Hour Session)
  • Where: You will receive a webinar link after you register below. We will also send a link to your email just before this course begins.

If you are interested in participating in our free digital education series then get registered now!

All of these are FREE online workshops brought to you by SummitMedia.